Are Shopping Centres Heading Towards Becoming ‘Lifestyle Destinations’?
The purpose of the shopping centre was once simply as the title states, to provide a passive place for consumers to make purchases and then leave having fulfilled this aim.
The Three Pillars of Retail Success [INFOGRAPHIC]
Our handy infographic demonstrates the three pillars to retail success. Follow our steps of value, convenience and experience and we’re sure your business will stand the test of time.
How to Stay in Touch With Customers Post-Sale
Attracting new customers is often the main focus of marketing efforts. This is incredibly important to the growth and success of your business, but it’s also important that you don’t overlook your current customer-base. Retaining their loyalty is also key to growth, so you must stay in touch once the sale is complete.
Retailers: How to Build an Engaged Marketing Database Post-GDPR Changes
Let’s face it, the new GDPR regulation has come into place because almost everyone with an email address is receiving spam that they certainly did not ask for. For that reason, we should welcome the new General Data Protection Regulation.
10 of the Smartest Retail Marketing Tricks of the Trade to Increase Average Spend
10 of the most innovative retail marketing tips and tricks that have proven to boost average basket and order value.
Retail marketing strategies to help you beat the seasonal sales lull
Black Friday, Cyber Monday, Christmas and the January sales are done for another year. After the best season for retailers, revenue starts to dip as we creep further into the new year - what can you do to bounce back and keep customers returning to your store for more?
The winners and losers in retail of 2017
2017 was an unsteady year for the retail sector, with annual retail sales growth at its lowest in four years. According to the ONS Retail Sales December 2017 bulletin, quarter one saw a 1.2% decline in sales.